Barb Howe is an Apparel Designer based in Colorado.

I was born in a steel town and found my calling in the outdoors. Between ripping singletrack, sweating in a skin track, or losing skin in granite cracks there’s rarely a day that I’m not outside.

I believe that clothing and equipment can make or break your outdoor experience. The wrong clothing can lead to a less than great experience and the perfect outfit makes the send even better. My goal in life is to create beautiful, functional clothing that you don’t even notice you are wearing (aka the perfect adventure suit). Life goals include skiing in Iceland under the midnight sun, bikepacking in Spain, and climbing Big Baby (5.11 OW) in Indian creek without crying.